cbs app mobile hub

This marketing project highlighted the release of the CBS App to coincide with CBS’ first subscription service in which viewers could watch their favorite episodes on-demand, view live tv and have access to the immense cbs library of classic shows. Several designs were done for viewers browsing online to communicate the benefits of becoming a CBS subscriber. Versions highlight a particular show promotion, the brand, multiple devices, or showcase the breadth of content that the Cbs app offers.